Crystal Zhu

Crystal is a cross-border trade entrepreneur and sales conversion specialist with 8 years of experience in the export industry. She focuses on how B2B foreign trade companies can convert inquiries into orders, acquire customers through social media, and build high-performing sales teams. She leads Digitalibrand’s sales methodology by connecting inquiry handling, negotiation strategy, client classification, and long-term follow-up, so export businesses and sales professionals can turn leads into confirmed, repeat business.

Crystal works across the full customer journey, from first contact to reorder and silent-account reactivation, helping foreign trade teams build clearer client pipelines, stronger negotiation skills, and durable customer relationships that compound over time. She also brings hands-on experience in influencer outreach and social content co-creation from her D2C brand work, and is skilled at on-camera English video production that helps companies build trust and visibility in overseas markets.